We Care about Circularity
Reduce, reuse, recycle; we know that decreasing material waste is an important part of sustainability. That’s why we focus on circularity in as much of our work as possible.
We offer a rental platform, Rent the Look, for occasion and party-wear – both from our latest collections and archive. This allows people to enjoy our clothes while contributing to a more ethical consumer cycle.
Instead of burning any unsold inventory, we donate all items to Human Bridge, a Swedish NGO that helps those in material need.
We make an effort to use leftover material whenever possible, including in our Made With Care collection, which includes recycled wool and cotton. We also include our own leftover material, using it to produce unique, handmade Christmas ornaments with Danish social enterprise Huset Venture, and for our patchwork Signature Flower accessories: pieced together from unused material from other bags.